There are many sometimes conflicting, often confusing, definitions of Unified Communications. Depending on the organization, UC implementations may include presence, IM, email, unified messaging, audio and video conferencing, fixed mobile convergence, and/or web collaboration. Regardless of the exact components, it is generally agreed that the goal is to enable real-time, ad-hoc communications and collaboration using an intuitive, ubiquitous user interface.
At Aastra, we think what Unified Communications really means to your organization is the benefits that can be derived. We categorize benefits in two areas: Individual Productivity and Organizational Productivity.
Individual Productivity
Individual Productivity benefits are realized from enabling individual users to better manage their communications and may include:
- Improved Conferencing – increase utilization; decrease travel & setup time
- Reduced Wasted Time – avoid calls & messages via IM & presence
- Eliminated Delays – find resources via IM & presence vs. email & voice mail
- Saved Toll Costs – especially for international calls
- Reduced Administration Costs – one directory; fewer servers; optional self-service MACs
Organizational Productivity
Organizational Productivity benefits are seen by integrating business processes with communications such as:
- Accelerated time-to-market via collaboration
- Lower process cost via communication-enabled job portals
- Improved transactions - faster and/or richer value by finding the “right people” to provide knowledge and make decisions
- Increased sales via UC contact management

Clearspan, Aastra’s Unified Communications solution, can deliver real benefits today:
- Improve business agility
- Foster innovation
- Increase competitive advantage
- Eliminate silos of communication
- Create standards to facilitate growth/globalization
- Facilitate remote/mobile workforce
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